What a boring name. They should've named this neon pink or electric pink or even better, pink shock- and this one WAS a shocker! Returned to CVS to get my $9.50 back. This is not a wearable color for me at all.
Can't tell you about wear time as I took it right off but I have a few other shades I'll do a better review on. This has a very pleasant light mint scent and feels great going on. Dries to a matte finish.
